Glossary entry

German term or phrase:

Erlebnisgesellschaft

English translation:

experience-driven society

Added to glossary by Textklick
Feb 5, 2004 11:07
20 yrs ago
1 viewer *
German term

Erlebnisgesellschaft

German to English Marketing Education / Pedagogy Bildungseinrichtung
Just when you thought it was safe to turn on your computer again...

Yes, it's worse than an Erlebniswelt, it's an "Erlebnisgesellschaft"!

"Der Trend zum Erlebnisgesellschaft eröffnet traditionellen Bildungseinrichtungen neue Möglichkeiten. Spannende, didaktisch konsequent konzipierte Angebote habe beste Chancen am Markt zu bestehen."
Change log

Jun 25, 2005 13:30: Steffen Walter changed "Field (specific)" from "(none)" to "Education / Pedagogy"

Discussion

Non-ProZ.com Feb 5, 2004:
other reference Hi Ian,
The only other reference (so far) in the text is:

Anspr�che der B�rger:
* Steigerung der Lebensqualit�t und Kaufkraft im Allgemeinen und Wertewandel hin zu einer dienstleistungsorientierten Freizeit- und Erlebnisgesellschaf

Alle Klarheiten beseitigt???
IanW (X) Feb 5, 2004:
Hi Rebecca - is there any more info on what these Erlebnisgesellschaften involve?

Proposed translations

+5
1 hr
Selected

experience-driven society

or - as it's marketing and therefore business - "experience economy"?

The link is great, with all sorts of weirdies like "entertailing"

HTH
Peer comment(s):

agree jerrie : experience-driven society seems to say it all
1 hr
Thanks Jerrie
neutral Roddy Stegemann : All societies are driven by experience. I find this to be a very blah rendering of an important concept. See Robert Bembem's comment under my entry.
3 hrs
If you note the subject and understand the question you will possibly realise that this concerns marketing and brand development rather than philosophy.
agree TonyTK : Not bad either
5 hrs
Thanks Tony- Seems you can see the the tree in these tortuous woodlands.
agree Deborah Shannon : yes I can buy into this rendering, especially with the clever diagrams of aesthetic/entertaining/educational/escapist experience - I'd stick to society though
7 hrs
Thanks you Deborah. I don't understand why this seems to be such a difficult one to sort ;-)
agree Gareth McMillan : Agree and further substantiated by Richard's link, Ford Corp., the ancient Mayans an' masel ' (heh, heh).
8 hrs
Thanks Gareth. I couldnae be airsed tae read the link. But "going forward" (despicable expression) I see few Mayans ;-)as they say in th
agree Brandis (X)
14 hrs
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4 KudoZ points awarded for this answer. Comment: "Thanks to everyone for their help, I found it very hard to pick just one answer. I was fascinated by Hirselina's information that there isactually a book in German and English under this title. However, as they text is not geared to sociologists but potential donors for an educational/cultural facility I decided to go with something more self-explanatory like Textklick's experience-driven society. Many thanks to everyone, however."
+1
5 mins

fun society / adventure society

just to get the ball rolling - others may come up w/ sth. more sophisticated

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Note added at 6 mins (2004-02-05 11:13:58 GMT)
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event society? (but that may be a bit off the mark IMHO)

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Note added at 7 mins (2004-02-05 11:14:55 GMT)
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The trend toward(s) an event(-oriented) / event(-focused) society...
Peer comment(s):

agree Aniello Scognamiglio (X) : "fun society" trifft m.E. den Kern der Sache sehr gut, siehe auch www.karl.aegee.org/oem/articles/oe7/s-brands.htm
10 mins
neutral Roddy Stegemann : Please see my link below. Although I am sure elements of fun and adventure are an important part of an Erlebnisgesellschaft, I have good reason to believe that something far more meaningful is implied. Please see my link below.
37 mins
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+3
9 mins

trend towards constant stimulation

or people's desire to seek out new experiences

to add a couple more ideas!
Peer comment(s):

agree Roddy Stegemann : Stimulation is a very important part of experimentation, but it does not capture fully the meaning of self-discovery and discovery of one's own society and environment that the term Erlebnisgesellschaft apparently implies. Please see my link below.
36 mins
agree writeaway
2 hrs
agree Fantutti (X) : Absolutely!
8 hrs
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+1
10 mins

Rephrase it

Personally, I feel any attempt to come up with a translation of "Erlebnisgesellschaft" as a noun will sound forced in English, so I would rephrase it along the following lines:

The growing importance of "events" in today's society opens up ...
Peer comment(s):

neutral Roddy Stegemann : If my link is the original source of the word "Erlebnisgesellschaft", I believe a precise term is required. By the way, my comment to Amorel's entry should have been neutral as well. My criticism of your entry is similar to my criticism of yours.
37 mins
agree Gareth McMillan : Sounds palatable. Hamo- there are other things in life apart from links. Things like expression, interpretation etc, all of which are part of our "Erlebnis". Nicht war?- sorry, no link.
9 hrs
Thanks Uncle G.!
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-1
30 mins

hedonistic attitude

or sth like it as a possibility
Peer comment(s):

disagree Roddy Stegemann : An attitude does not a society make. :-)
19 mins
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+3
37 mins

experiential society

The term Erlebnisgesellschaft appears to have a somewhat authoritative source. Please see the below link for important insight. Based on the contents of this link I would use the term "experiential society". A society in which one discovers oneself and his society through subjective experimentation, rather than book learning, meditation, and other less interactive pursuits of the self and one's environment.

I believe this word requires a formal translation -- not a meaningful work around.

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Note added at 2004-02-05 11:47:58 (GMT)
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Another possibility might be experimentation society but this might be taken by some to be too deliberate.

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Note added at 2004-02-05 12:12:23 (GMT)
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To everyone: As you all can see I am very interested in the translation of this word. This is because it is very close to my own life style. I apologize, if I have been over enthusiastic, but if I am penalized ... Well, that is part of what responsible experimentation is all about! It is not all fun and games....

Comment to Ian: \"... my criticism of yours\" should have read \"... my criticism of hers\".

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Note added at 2004-02-06 01:30:53 (GMT)
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Textklick: You have answered the Asker\'s question from the west-side of the Atlantic so-to-speak -- not from the east-side. If you can now make the connection from east to west, I will support your answer.
Peer comment(s):

agree KirstyMacC (X) : maybe not a 'virtual-reality' soc....
9 mins
Yes, thanks very much for the additional clarification. We are in good agreement here.
agree rjbemben : I found an interesting web site on Ford's 'Glo Car'. Ford marketing foresees 5 scenarios of the future: The mosaic society, the experiential society, the sustainable society and the caring society". Interesting...
2 hrs
I like it, simply I find so little of the last of the societies.
agree ECP11 : Although the asker's association with *Erlebniswelt* gives the term a slightly devaluing nuance, the intended meaning in the original context seems to be more positive
2 hrs
Yes, the asker does view the term with a negative predisposition or first impression, but then not everyone is fond of experimentation and direct interaction.
neutral Gareth McMillan : The info in Robert's link has been nicked (also by Ford) from ancient Mayan philosophy. Googling is ok, IF you know where to google.
9 hrs
Richard's link and entry appear to be missing. Perhaps you could repost them with your own entry. Your allusion to "masel" (See Textklick's entry) also requires clarification. Hereto I fail to see the connection.
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+2
45 mins

the "experience society"

"Erlebnisgesellschaft" is a very common term in German sociology. It is also the title of a book (1992) by Gerhard Schulze, which has been translated in English (Sage, 1995) as "The Experience Society".
Peer comment(s):

agree Roddy Stegemann : Yes, this is also what I have in mind. Please see my link above. Simply with your double noun or verb-noun entry you are almost required to use quotation marks until it become an acceptable term in the English language.
7 mins
agree TonyTK : In view of the educational/training context, maybe stick a "hands-on" in there - "hands-on experience society"??
18 mins
Something went wrong...
47 mins

trend towards an entertainment society

maybe -

"We live in an entertainment society," says media critic Neal Gabler. "We live in a society in which everything, including death, is taken as part of a movie," he says. "We demand of almost every aspect of life that we be entertained by it."

http://search.csmonitor.com/durable/1999/07/23/p1s4.htm




"for all practical purposes Western society is a 24- hour TV entertainment society. Everything is entertainment, from sporting event to big business, politics, certainly religion, and ev en academia. If it isn't fun, cute, or packaged in a ten-second sound bite, then forget it. If it can't be presented with a smiling, cheerful, sexy face, then it ain't worth attending to (Mitroff, 1989 p. 7)."

http://www.alia.org.au/~jcram/feminisation_library.html

Peer comment(s):

neutral Roddy Stegemann : Entertainment means fun and adventurous interaction. I believe there is more involved. Please see my link above.
12 mins
I could equally give a definition of what 'experience' means (to me) - you may be right about 'experience society' but I would not understand it without a further explanation
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4 hrs

"Reality" Edutainment

"Reality TV" is one example of this type of entertainment that's catching huge TV viewers. Another examples is 'Real Time' concept at amusement centers such as Disney, Space Park, Universal Studios, etc.
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4 days

the pleasure-seeking society

the "me" generation
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