Glossary entry

Italian term or phrase:

ritorno d'immagine

English translation:

image dividend

Added to glossary by Angela Arnone
Sep 3, 2002 18:22
21 yrs ago
8 viewers *
Italian term

ritorno d'immagine

Italian to English Marketing
a marketing brochure - mental block.
Any suggestions?

Discussion

Non-ProZ.com Sep 3, 2002:
note It just says that the amount invested in research has given "un ritorno d'immagine". It says it twice in two slightly different ways. The first time I got round it with saying there was a pay off, but the second time I did say "there has been a return on image" only it sounded strange.
A

Proposed translations

12 hrs
Selected

image dividend

Hi Angela,

Just another suggestion, which I've used before in similar circs.

The "dividend" metaphor is quite common in non-financial business literature these days and it might the bill.

Cheers,

Giles

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Note added at 2002-09-04 06:49:46 (GMT)
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I meant \"it might fit the bill\", of course.
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4 KudoZ points awarded for this answer. Comment: "As ever, many thanks to you all, also to those who weren't quite in the context (because they have contributed nevertheless to the glossary). I'm opting for Giles answer as it is the "something different" I was seeking... Angela "
9 mins

return of the image..

Declined
only suggestion but, it seems that a company enters the market more strongly after a waiting period, image (prestige)
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+2
1 hr

return on image

Can you give us a whole sentence?
In any event, I think this is a play on the idea "return on investment".
A return on image intended as profiting from a good image.
Peer comment(s):

agree Rick Henry : This makes sense.
1 hr
agree Antonio Camangi
13 hrs
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1 hr

to gain, image-wise

I like the Italian expression; it is a 'return on', as your other correspondent writes, like return on investment but rather than 'return on image' which tells me very little, I would have to say a 'return on the effort made in the image department' or something like that. Rather too long. The Italian is nicely compact. Just a thort...
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+1
1 hr

has resulted in heightened corporate image

or something along those lines. Of course you can play around with options for the words "result", "heightened" and "corporate" depending on the overall context and style.

FWIW

Grey
Peer comment(s):

agree Kimmy
11 hrs
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1 hr

flash back

Declined
Examples:
And at last they parted. I waited till they were some twenty yards apart, and then put the Watch a minute back. The instantaneous change was startling: the two figures seemed to flash back into their former places.

... Though Norman Rockwell never painted "Bubba putting Car on Cinder Block", this
flash back of a 50s pin up girl with Daisy Duke action transcends even David ...
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Comment: "not the right context - thanks for your help"
4 hrs

return in (corporate) image/ return in terms of image

due suggerimenti in cui non credo molto, ma qualche google c'è (pochi, e nel secondo caso per lo più from IT and CH...) e magari ispirano qualche altra soluzione a qualcun altro :)

esempi:


rassegna stampa
... nutrito i consumatori per un punto vendita come quello e il ritorno d’immagine che ... would
feel for a sales outlet like that and the retourn in corporate image ...
www.foxtown.ch/mendrisio/it/stampa_it/ aprile2001/aprile_arteregalo.html - 20k - Copia cache - Pagine simili




Index - [Traduci questa pagina ]
... Our clients require a productthat is to be used for a determined purpose and
must often have a commercial return or merely a return in terms of image. ...
www.image2000.it/index2.html - 19k - Copia cache - Pagine simili

Writing an HDR Shop Plugin - [Traduci questa pagina ]
... If the plug-in is supposed to return in image to HDRShop, HDRShop specifies the
name of the temporary file that the plugin should save the .pfm file to. ...
www.debevec.org/HDRShop/tutorial/tutorial9.html - 10k - Copia cache - Pagine simili

Gamma Club Mechanics Service Contact Home Pictures Links history ... - [Traduci questa pagina ]
... especially because Gianni Lancia (son of the founder Vincenzo) had previously spent
fortunes in road racing, in vain hoping it would have a return in image for ...
www.xs4all.nl/~rudez/history.htm - 21k - Copia cache - Pagine simili

court1 - [Traduci questa pagina ]
... MULTISPACE offers a QUICK and PRACTICAL solution to the problem once and for all
with a modest outlay, especially if compared to the return in image and ...
www.sportechnology.com/eng/multinst.htm - 4k - Copia cache - Pagine simili

[PDF]Appendix A.
Formato file: PDF/Adobe Acrobat - Versione HTML
... donation. Certainly the patron gets a return in image terms, but the
utilitarian aspect is much more indirect and secondary. For ...
wbln0018.worldbank.org/.../B46D20F52F513C9A852568C80066EDA9/ $FILE/ccappnda.pdf - Pagine simili

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Note added at 2002-09-03 23:08:58 (GMT)
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scusa, ho fatto confusione tra \"in image terms\" (ultimo sito del grippo A, e una sola presenza in rete :) e \"in terms of image\" - ecco un esempio del secondo tipo:

[PDF]Verbatim of the \"how to turn a scientist into an entrepreneur\" ...
Formato file: PDF/Adobe Acrobat - Versione HTML
... code: and they never used it. Therefore it was money for the laboratory
but no return in terms of image. The other example I have ...
cern.web.cern.ch/CERN/Technology/NSS2000/entrepreneurship/ presentations/verbatimpm.pdf - Pagine simili
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